Terms of service
TERMS OF SERVICE
Last updated: September 28, 2026
PLEASE READ THESE TERMS CAREFULLY. SECTION 24 CONTAINS A BINDING ARBITRATION AGREEMENT AND A CLASS ACTION WAIVER THAT AFFECT YOUR LEGAL RIGHTS, INCLUDING YOUR RIGHT TO A JURY TRIAL. YOU MAY OPT OUT OF ARBITRATION AS DESCRIBED IN SECTION 24.
1. ABOUT THESE TERMS
The website alamarafragrance.com (the "Site") and all related services, products, communications, and content (together, the "Services") are operated by Alamara Fragrance ("Alamara," "we," "us," or "our").
These Terms of Service ("Terms") are a legally binding agreement between you and Alamara. By accessing the Site, creating an account, placing an order, subscribing to our communications, or otherwise using the Services, you agree to these Terms. If you do not agree, do not use the Services.
The following policies are part of these Terms and are incorporated by reference:
- Return & Refund Policy
- Shipping Policy
- Privacy Policy
If these Terms conflict with the Return & Refund Policy or Shipping Policy on a matter those policies specifically address, that policy controls. If these Terms conflict with the Privacy Policy on the collection, use, or disclosure of personal information, the Privacy Policy controls.
2. ELIGIBILITY
You must be at least 18 years old, or the age of majority in your state of residence if higher, to create an account or make a purchase. By using the Services, you represent that you meet this requirement and have the legal capacity to enter into these Terms. Products are for personal use only.
3. YOUR ACCOUNT
You are responsible for keeping your account login information confidential and for all activity under your account. Notify us immediately at info@alamarafragrance.com if you suspect unauthorized use. We may suspend or close any account at our discretion, including for violations of these Terms, suspected fraud, or abuse of our policies.
4. PRODUCTS AND DESCRIPTIONS
Availability: All products are subject to availability. We may limit quantities, discontinue products, or change product formulations, packaging, or pricing at any time without notice.
Descriptions: We make reasonable efforts to describe and display products accurately. Colors, packaging, and images may vary based on your screen settings and production batches, and we do not warrant that descriptions, images, or other content are complete, current, or error-free.
Scent and performance: Fragrance is personal. How a fragrance smells, how long it lasts (longevity), and how far it projects (sillage) vary based on skin chemistry, climate, body temperature, application amount, and storage. Scent notes and descriptions are artistic interpretations and are not guarantees of scent or performance. Slight variations in color or scent between production batches are normal and are not defects.
References to other brands: Any reference on the Services to a third-party brand, designer, or fragrance is for descriptive purposes only. Alamara is not affiliated with, sponsored by, or endorsed by any third-party brand, and all third-party trademarks belong to their respective owners.
Ingredient and product claims: Ingredient lists are provided on product pages and packaging. You are responsible for reviewing ingredients before purchase and use. If you have known allergies or sensitivities, consult a medical professional before use.
5. PRICING AND ERRORS
All prices are listed in U.S. dollars and do not include applicable sales tax, which is calculated at checkout. Prices may change at any time without notice. Price changes do not affect orders already accepted.
Occasionally the Services may contain errors in pricing, product descriptions, availability, or promotions. We reserve the right to correct any error and to cancel any order affected by an error, even after you receive an order confirmation and even if your payment method has been charged. If we cancel an order, you will receive a full refund.
6. ORDERS AND ORDER ACCEPTANCE
Your order is an offer to purchase. The order confirmation email you receive confirms only that we received your order; it is not an acceptance. Your order is accepted, and a contract of sale is formed, only when we ship the product to you.
We may refuse, limit, or cancel any order, in whole or in part, before shipment for any lawful reason, including:
- product unavailability;
- errors in pricing or product information;
- failed or suspected fraudulent payment;
- inability to verify your identity or address;
- orders that appear to be placed by resellers, distributors, or package forwarders;
- orders that exceed quantity limits;
- a violation of these Terms or our policies.
If we cancel an order after you have been charged, we will refund the full amount to your original payment method.
7. PAYMENT
You agree to provide current, complete, and accurate payment and billing information. You represent that you are authorized to use the payment method you provide, and you authorize us and our payment processors to charge it for the total order amount, including taxes and shipping. Payments are processed by third-party payment processors, and we do not store your full payment card number.
If a payment is declined, reversed, or disputed, we may cancel or suspend related orders and your access to the Services.
8. SHIPPING
We ship only to street addresses in the 48 contiguous United States and Washington, D.C., by ground service only. Title and risk of loss pass to you when we deliver your order to the carrier. Full shipping terms, including delivery estimates, address responsibility, and lost or damaged package procedures, are set out in our Shipping Policy.
9. RETURNS AND REFUNDS
Returns, refunds, exchanges, and store credit are governed by our Return & Refund Policy. In summary:
- Eligible full-size products may be returned within 21 days of delivery if unopened or gently used, as defined in that policy.
- A processing fee of 10% or $10 per item, whichever is greater, applies to refunds; store credit carries no fee.
- Discovery sets, samples, sale items, and gift cards are final sale.
- Damaged items must be reported within 24 hours of delivery, and damaged or incorrect items are resolved by exchange.
The Return & Refund Policy controls on all return and refund matters.
10. CHARGEBACKS AND PAYMENT DISPUTES
Before filing a chargeback or payment dispute with your bank or card issuer, you agree to contact us at info@alamarafragrance.com and give us 5 business days to resolve the issue.
If you file a chargeback, you authorize us to provide your order, account, delivery, and communication records to your bank, card issuer, and payment processor to respond to the dispute. Pending returns, exchanges, refunds, and credits are paused while a dispute is open.
If you receive both a refund, replacement, or credit from us and a chargeback credit for the same order, you agree to repay the duplicate amount. We may cancel pending orders and close the account of any customer who files a chargeback that is found to be unfounded, or who files a chargeback while keeping the merchandise. We may also recover amounts owed by any lawful means.
11. PROMOTIONS, DISCOUNT CODES, AND GIFT CARDS
Promotions and discount codes:
- They are valid only for the period stated, may not be combined unless stated, have no cash value, and may be changed or ended at any time.
- One code may be used per order unless stated otherwise.
- We may cancel orders or recover discounts obtained through code sharing, multiple accounts, automated means, or other misuse.
Gift cards and store credit:
- They are not redeemable for cash except where required by law.
- They cannot be reloaded, resold, or transferred for value.
- We are not responsible for lost or stolen gift cards or codes.
Giveaways and sweepstakes are governed by the official rules published for each.
12. PERSONAL USE ONLY; NO RESALE
Products sold on the Services are for personal use only. You may not purchase products for resale, or resell, redistribute, decant, relabel, or repackage our products, unless you have a written wholesale agreement with us. We may refuse or cancel orders that we believe are placed for resale.
Products purchased from anyone other than Alamara or an authorized retailer are not covered by our policies. We are not responsible for the authenticity or condition of those products.
13. TEXT MESSAGE (SMS) PROGRAM
If we offer a text message program, the following terms apply.
Consent: By providing your mobile number and opting in, you agree to receive recurring automated marketing and informational text messages from Alamara Fragrance at the number provided, including messages about offers, product launches, cart reminders, and order updates. Consent is not a condition of any purchase.
Frequency and cost: Message frequency varies. Message and data rates may apply according to your mobile plan.
Opting out: Reply STOP at any time to stop receiving messages. You will receive one final message confirming that you have unsubscribed. Reply HELP for help, or contact info@alamarafragrance.com.
Your number: You represent that you are the account holder or authorized user of the mobile number you provide. You agree to notify us if you change or give up that number.
Carriers: Mobile carriers are not liable for delayed or undelivered messages.
Privacy: Mobile numbers and text opt-in information are not sold or shared with third parties for their own marketing purposes. See our Privacy Policy for how we handle your information.
14. EMAIL AND ELECTRONIC COMMUNICATIONS
By using the Services, you consent to receive communications from us electronically, including order confirmations, shipping notices, policy updates, and responses to your inquiries. You agree that all agreements, notices, and other communications we provide electronically satisfy any legal requirement that they be in writing. You may unsubscribe from marketing emails at any time using the link in the email. You will continue to receive transactional messages about your orders and account.
15. PRODUCT SAFETY AND PROPER USE
Our products are cosmetics for external use only. Use them only as directed on the label.
- Fragrance is flammable. Keep away from heat, open flame, sparks, and direct sunlight, and do not use near a flame or while smoking.
- Keep out of reach of children and pets.
- Avoid contact with eyes and do not apply to broken, irritated, or sunburned skin.
- If you have known sensitivities, review the ingredients and perform a patch test before full use.
- Stop use immediately if irritation occurs, and consult a medical professional if it persists.
- Store products in a cool, dry place away from direct sunlight.
To report an adverse reaction, contact info@alamarafragrance.com or write to the address in Section 29.
To the fullest extent permitted by law, we are not responsible for injury, damage, or loss resulting from misuse of our products, use contrary to label directions, use after the product has been altered or contaminated, or allergic reactions to disclosed ingredients.
16. ACCEPTABLE USE
You agree not to:
- use the Services for any unlawful, fraudulent, or unauthorized purpose;
- use bots, scripts, scrapers, or automated means to access the Services, place orders, or collect content or data;
- interfere with or disrupt the Services, or attempt to gain unauthorized access to any system or account;
- transmit viruses, malware, or other harmful code;
- impersonate any person, or provide false information;
- post false, misleading, defamatory, obscene, or infringing content;
- post reviews you were paid for, reviews of products you did not use, or reviews written on behalf of someone else;
- abuse our return, refund, promotion, or claim processes;
- use our content or trademarks without written permission.
17. INTELLECTUAL PROPERTY
All content on the Services is owned by or licensed to Alamara and is protected by copyright, trademark, and other intellectual property laws. This includes the Alamara name and logo, product names, scent names, descriptions, text, photographs, graphics, designs, packaging designs, and the look and feel of the Site. We grant you a limited, revocable, non-transferable license to view the Site for personal, non-commercial shopping purposes. Any other use, including copying, reproducing, modifying, distributing, or creating derivative works, requires our prior written permission.
18. REVIEWS, FEEDBACK, AND SUBMISSIONS
If you submit reviews, photos, comments, ideas, or other content to us or on our Services or social media pages ("Submissions"), you grant Alamara a perpetual, irrevocable, worldwide, royalty-free, non-exclusive license to use, reproduce, edit, publish, display, and distribute your Submissions, and your name or username with them, in any media for any purpose, including marketing, without compensation to you. You represent that your Submissions are truthful, reflect your honest experience, are your own, and do not violate the rights of any third party.
We may, but are not required to, monitor, edit, or remove Submissions. We do not suppress honest reviews based on whether they are positive or negative, but we may remove Submissions that are unlawful, abusive, off-topic, or in violation of these Terms. Unsolicited ideas and feedback may be used by us without obligation to you.
19. THIRD-PARTY SERVICES AND LINKS
The Services may contain links to third-party websites or rely on third-party tools, including payment processors, carriers, and apps. We do not control and are not responsible for third-party websites, tools, products, or practices, and your use of them is at your own risk and subject to their terms.
20. DISCLAIMER OF WARRANTIES
TO THE FULLEST EXTENT PERMITTED BY LAW, THE SERVICES AND ALL PRODUCTS ARE PROVIDED "AS IS" AND "AS AVAILABLE," EXCEPT AS EXPRESSLY STATED IN OUR RETURN & REFUND POLICY. WE DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT. WE DO NOT WARRANT THAT THE SERVICES WILL BE UNINTERRUPTED, SECURE, OR ERROR-FREE, OR THAT A PRODUCT WILL MEET YOUR EXPECTATIONS FOR SCENT, LONGEVITY, OR PERFORMANCE. Some states do not allow the exclusion of implied warranties, so some of these exclusions may not apply to you.
21. LIMITATION OF LIABILITY
TO THE FULLEST EXTENT PERMITTED BY LAW:
(a) ALAMARA, ITS MEMBERS, MANAGERS, OFFICERS, EMPLOYEES, AGENTS, SUPPLIERS, AND AFFILIATES WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, OR FOR LOST PROFITS, LOST DATA, OR LOSS OF GOODWILL, ARISING OUT OF OR RELATED TO THE SERVICES OR ANY PRODUCT, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGES; AND
(b) OUR TOTAL LIABILITY FOR ANY CLAIM ARISING OUT OF OR RELATED TO THE SERVICES OR ANY PRODUCT WILL NOT EXCEED THE AMOUNT YOU PAID US FOR THE PRODUCT OR ORDER GIVING RISE TO THE CLAIM.
Some states do not allow these limitations, so they may not fully apply to you. Nothing in these Terms limits liability that cannot be limited under applicable law.
22. INDEMNIFICATION
You agree to indemnify, defend, and hold harmless Alamara and its members, managers, officers, employees, agents, suppliers, and affiliates from any claims, losses, damages, liabilities, costs, and expenses, including reasonable attorneys' fees, arising out of:
- your breach of these Terms or our policies;
- your misuse of the Services or our products;
- your Submissions;
- your resale of our products;
- your violation of any law or the rights of any third party.
23. TIME LIMIT FOR CLAIMS
To the extent permitted by law, any claim arising out of or related to these Terms, the Services, or any product must be filed within one (1) year after the claim arises. Otherwise, the claim is permanently barred.
24. DISPUTE RESOLUTION: BINDING ARBITRATION AND CLASS ACTION WAIVER
(a) Informal resolution first. Before starting arbitration or any court action, you and we agree to try to resolve any dispute informally. The party raising the dispute must send a written notice describing the claim and the relief requested: to us at info@alamarafragrance.com and at the mailing address in Section 29, or to you at the email address on your account or order. The parties will attempt in good faith to resolve the dispute for 60 days after the notice is received. Any statute of limitations is paused during this period.
(b) Agreement to arbitrate. If the dispute is not resolved informally, you and Alamara agree that any dispute, claim, or controversy arising out of or relating to these Terms, the Services, any product, or any purchase will be resolved by final and binding individual arbitration. This includes disputes about the scope or enforceability of this arbitration agreement. The Federal Arbitration Act governs this Section 24.
(c) Arbitration rules. The arbitration will be administered by the American Arbitration Association ("AAA") under its Consumer Arbitration Rules then in effect, available at adr.org, before a single arbitrator. Fees are paid as provided by those rules. The arbitration will be conducted by video, by telephone, or on written submissions, unless the arbitrator requires an in-person hearing. Any in-person hearing will take place in Wayne County, Michigan, or in the county where you reside if the AAA rules require it. The arbitrator may award the same individual relief a court could award, but only to the individual party seeking relief.
(d) Exceptions. Either party may:
- bring an individual claim in small claims court, if it qualifies and remains there;
- seek relief in court for infringement or misuse of intellectual property.
(e) CLASS ACTION AND JURY TRIAL WAIVER. YOU AND ALAMARA AGREE THAT EACH MAY BRING CLAIMS AGAINST THE OTHER ONLY IN AN INDIVIDUAL CAPACITY, AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY CLASS, COLLECTIVE, CONSOLIDATED, OR REPRESENTATIVE ACTION. YOU AND ALAMARA WAIVE ANY RIGHT TO A JURY TRIAL.
(f) Mass filings. If 25 or more similar demands for arbitration are filed against us by or with the help of the same law firm or coordinated group, they will be administered in batches of up to 25 demands at a time, to the extent the AAA rules permit, and each batch will be resolved before the next batch is filed.
(g) 30-day right to opt out. You may opt out of this arbitration agreement by emailing info@alamarafragrance.com within 30 days after you first accept these Terms, with the subject line "Arbitration Opt-Out" and your name, email, and mailing address. Opting out does not affect any other part of these Terms.
(h) Severability of this section. If the class action waiver in subsection (e) is found unenforceable as to any claim, that claim will be decided in court under Section 25, and not in arbitration, but all other claims remain subject to arbitration. If any other part of this Section 24 is found unenforceable, the rest of it remains in effect.
25. GOVERNING LAW AND VENUE
These Terms are governed by the laws of the State of Michigan, and by applicable federal law, without regard to conflict-of-law rules.
For any dispute not subject to arbitration, you and Alamara consent to the exclusive jurisdiction and venue of the state courts located in Wayne County, Michigan, and the United States District Court for the Eastern District of Michigan.
26. EVENTS BEYOND OUR CONTROL
We are not responsible for any delay or failure to perform caused by events beyond our reasonable control, including:
- natural disasters and extreme weather;
- epidemics;
- war, terrorism, and civil unrest;
- labor disputes;
- government actions;
- carrier or supplier failures;
- power or internet outages;
- cyberattacks.
27. SUSPENSION AND TERMINATION
We may suspend or end your access to the Services, cancel pending orders, and close your account at any time, without notice, if we believe you have violated these Terms or our policies, engaged in fraud or abuse, or created risk or legal exposure for us. Sections that by their nature should survive termination will survive, including Sections 10, 12, and 17 through 25.
28. GENERAL TERMS
Entire agreement: These Terms and the policies incorporated into them are the entire agreement between you and Alamara regarding the Services, and they replace any prior agreements or communications on the same subject.
Severability: If any provision of these Terms is found unenforceable, it will be enforced to the maximum extent permitted, and the remaining provisions stay in full effect.
No waiver: Our failure to enforce any provision is not a waiver of our right to enforce it later.
Assignment: You may not assign or transfer these Terms without our written consent. We may assign these Terms, including in connection with a merger, acquisition, or sale of assets.
Headings: Headings are for convenience only and do not affect how these Terms are interpreted.
Changes to these Terms: We may update these Terms at any time by posting a revised version with a new "Last updated" date. Changes apply to orders placed and use of the Services after the posting date. Changes to Section 24 will not apply to any dispute of which we had notice before the change. Your continued use of the Services after changes are posted means you accept the updated Terms.
29. CONTACT INFORMATION
Alamara Fragrance
Livonia, MI, USA
Email: info@alamarafragrance.com
Website: alamarafragrance.com

